Modulate

Modulate builds prosocial voice technology that combats online toxicity, fraud and digital harms, elevating the health, safety and trust of online communications. We partnered with Modulate to rebrand their messaging and visual identity.

The Client + Brief

As a leader in prosocial voice technology, our creative strategy focused on building a brand identity for Modulate that looked distinctly tech-driven, but felt approachable and trustworthy. We elevated Modulate’s existing logo with sharp angles and a bold gradient. The visual identity felt energetic and reliable with pixelated motifs and clean typography. At the same time, we reshaped their messaging to emphasize positivity, safety and human connection in live chat, aligning the brand around the idea of “powering positivity.” Together, the design and messaging positioned Modulate not only as an AI innovator but as the world’s most authentic and approachable voice intelligence platform.

Design executions included brand guidelines, iconography, stationary, business cards, ppt template and social graphics.